Writing Successful Proposals
- Introduction
- Types of bids
- Overview: Technical, management, and cost proposals
- RFP production process
- Proposal process
- Proposal evaluation process
- Writing a proposal plan
- RFP Analysis
- RFP structure
- Problems with RFPs: What to look for
- Formulating questions for a bidders’ briefing
- Writing in STOP
- STOP history
- Benefits
- Addressing the customer’s problem
- Identifying and organizing themes
- Theme sentence
- Theme text
- Theme graphic
- Writing the executive summary
- Writing the technical proposal
- Writing the management proposal
- Writing the cost proposal
- Proposal Evaluation
- Scoring a proposal before it ships
- Tracing proposal items to the RFP
- Editing
- Dealing with time and space constraints
- Course Wrap-up
- Course recap
- Highlights from students’ perspective
